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Women of the Millennium Generation New findings in Northwestern Mutual's ongoing "Millennium Generation Studies" provide a snapshot of America's young emerging leaders, those in their early to mid-20s. The latest survey continues to follow the first college class of the new millennium, the Class of 2001, and also profiles the most recent grads from the Class of 2004. What's Different?
Salary/Finances
Spirituality and Self
The Millennium Generation: The Fifth Study was conducted online by Harris Interactive among 1,016 members of the Class of 2001 and a total of 722 members of the Class of 2004 nationally from March 23 to April 5, 2004. An additional 2,016 interviews were conducted online between April 15 and 19, 2004 with a nationally representative cross section of American adults (aged 18 and over) to provide a point of comparison for certain questions. Figures for gender, race, region and propensity to be online were weighted to adjust them to their actual proportions in the population. In theory, with probability samples of this size, one could say with 95 percent certainty that the results have a statistical precision of plus or minus 3.7 percentage points (for the Class of 2004 sample), 3.1 percentage points (for the Class of 2001 sample) and 2.1 percentage points for the (general population sample) of what they would be if each of those populations nationwide had been polled with complete accuracy. This online sample was not a probability sample. |